Report

Debunking the Need to Customize Online Experiences for Different Generations

Although it’s ingrained in our daily lives like the wheel or modern aviation, Internet usage by the general public is less than 20 years old. The Pew Research Center, recently put together an initiative called “The Pew Internet Project” and published a survey in 2008 based on adult Internet users.

Generation Y, Millennials, Boomers, Customer experience, Online engagement, User experience, User journey, Persona, Public engagement, User psychology, User experience, UX, Human factors, Ergonomics, Interaction Design, User design,