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Digital Marketing Trends in 2023

The digital marketing landscape is constantly evolving, with new technologies and strategies emerging all the time. As we enter 2023, it's important for marketers to stay up-to-date on the latest trends in order to stay ahead of the curve and make the most of their marketing efforts. In this post, we'll take a look at some of the top digital marketing trends that are likely to shape the industry in the coming year. The development of AI and the impact on marketing The integration of Artificial Intelligence (AI) in digital marketing has become a trend in recent years. A significant portion of businesses that have implemented AI technology have reported improved productivity, with 54% of business owners and executives confirming this....

Graphic Design Strategies

Figuring out the best way to market your business can be a little tricky. You have to think strategically, be aware of the trends, anticipate your competitor’s next move and think through different scenarios that might occur. To stay in today’s market, you should promote your business strategicallyand understandthe role of graphics which can lead you to success. Graphic design is a visual concept, created by using digital resources or hand, to communicate and share a message. The goal of graphic design is to inspire, inform, and captive consumers through various forms such as logos, brochures, web designs, infographics, magazines, banners, and flyers. Those are the elements that build your brand and in order to have a successful brand,having astrategy is key. What...

How to Get Drupal 10 Ready

In today’s fast-paced and dynamic digital world, it’s nearly a requirement for businesses to deliver web experiences that are more secure, better performing, and feature-rich. Luckily, there is an easy way to close the gap if your organization is still a little behind; Simply get your CMS updated to its latest version. With the release of Drupal 9 in mid-2020 and the news of an imminent Drupal 10 release, the mid-cycle time frame can be a confusing time for some organizations. As the details become more clear, Specbee is here to answer all your questions about Drupal 10. We’ll also help you get prepared for Drupal 10 and give you updates on what the Drupal 10 readiness initiative team is...

Top web design trends that’ll rule the web in 2022

The world of web has been evolving everyday since the early 90s. Every year, different trends rule the web. Dwindling attention spans of users motivate web designers to keep experimenting and trying out new things. Web design, as an industry, is known for unique annual design trends driven by dynamic user needs and preferences. One year, you’d see web designs moving in a particular direction, and then the next year, the wave changes directions. While the whole world is passing through a wave of digital transformation, web design trends are also rapidly evolving. If you want your designs to stay fresh, relevant and interesting, you shouldn't ignore the following web design trends. These trends will help you create websites for the future...

UI/UX Design Stages and Deliverables

The user experience is everything today. Everything you do must be optimized to create an exceptional digital experience. The average user shouldn’t have to change their behavior to adapt to your product. Keep this idea in mind when you’re turning ideas into user-friendly software. We’ve created this dedicated step-by-step UI/UX design process and deliverables checklist to help you: See the UI/UX design process and its main stages as you’re developing them. Understand what UI/UX design deliverables product owners should get. Know how to reduce time and budget risks through actionable UI/UX design steps. UI UX DESIGN DELIVERABLES CHECKLIST But before you can understand the stages of UI/UX design—we recommend learning what a proper design philosophy must include. UI/UX Design Philosophy Explained The UI/UX design philosophy...

Life Resources

Whether your biggest concern is coping with stress, managing time, getting organized, handling finances, enriching your social life, or keeping up with your exercise program, Viderity’s resource guide can help. Many thanks to the staff who contributed to this list of useful links. Get rewarded for regular spending . Rakuten The Points Guy Birthday Rewards: Krazy  Coupon Lady The Best 149 Birthday Freebies Veterans also get many free things on Veterans Day! NFCU Flagship Credit Card reimburses you for Amazon Prime 3. Increase your productivity with technology gadgets. Best Portable Monitors PCMag TechRadar Best Lighting for Webcam Streaming Top 5 Laser Keyboards Best Smart Plugs CNET PCMag GoSund 4. Diversify your culinary palate from your couch. Delivery DoorDash UberEats GrubHub Postmates Prepared Meals Uncooked HelloFresh BlueApron Cooked TerritoryFoods DailyHarvest 5. Reduce fear, anxiety, and loss with an emergency plan. Survival Guide(San Francisco Chronicle) Emergency Kit(Red Cross) How to Pack an Emergency Bag 6. Stick to your...

Creating Happiness

We hope these videos bring a smile to your face – the theme of the collection is creating happiness! It can be tricky to spotlight happiness because reaching that state of being is widely subjective and deeply personal. That said, we think the following contributions – an experiment in gratitude, an unconventional happiness ‘formula’, a beautiful bond, and a celebration of life – stimulate feelings of hope and positivity and inspire general happiness. We hope you feel the same. At our executive-team meeting this month, we spent time reflecting on the past year and all of the things in and outside of Viderity that we are grateful for. It was a special moment – like the experiment in this video, we...

Viderity Helps Overhaul NSF App

The National Science Foundation has supported research in all fields of science and engineering for over 70 years. In 2018, the NSF worked with Viderity to overhaul its “NSF Science Zone” mobile app. The primary purpose of overhauling the app was to increase awareness for the NSF’s grant recipients by publicizing images and video of research results in a fun and easily digestible way. Viderity built a new, visually compelling app through ongoing collaboration with the stakeholders at NSF. Viderity used Adobe Photoshop and Illustrator to accomplish this, and also used Adobe XD for the first time for prototyping and testing. Since the relaunch of the app went incredibly well, Viderity is now using XD to redesign NSF’s website and...

How to Prevent Zoom Burnout

Below you'll find a collection of general principles we try to keep in mind at Viderity when communicating with teammates, within departments, across the company, and with the public. They aren't requirements, but they serve to create boundaries and shared practices to draw upon when we do the one thing that affects everything else we do: communicate. 1. You can not not communicate. Not discussing the elephant in the room is communicating. Few things are as important to study, practice, and perfect as clear communication. 2. Real-time sometimes, asynchronous most of the time. 3. Internal communication based on long-form writing, rather than a verbal tradition of meetings, speaking, and chatting, leads to a welcomed reduction in meetings, video conferences, calls, or other...

Virtual is the New Face of Government

As customers and consumers become more comfortable using technology it only stands to reason that government, traditionally behind the private sector when it comes to things like process innovation, would also be utilizing technology more and more. The use of Artificial Intelligence (AI) has been playing an ever-expanding role into public systems for years. However, the bridge between government-based AI and citizens appears to be ready to evolve. According to industry leaders, the next phase of customer contact and information sharing will be Virtual Reality (VR) or Augmented Reality (AR). And, as AR and VR are expected to play ever increasing roles in the coming decade, systems and those associated with them will have to find new ways to...